Selling Price Calculator
Set a selling price using either cost markup or target gross margin and compare the resulting profit per unit.
Calculate Selling Price
Calculate selling price from cost per unit using either a markup percentage or a target gross margin percentage.
What This Selling Price Calculator Calculates
Set a selling price using either cost markup or target gross margin and compare the resulting profit per unit. The calculation runs locally in your browser, so values entered into this calculator are not sent to OfficeCalculator.Net by the calculation tool itself.
Formula
Markup mode: Price = Cost × (1 + Markup); Margin mode: Price = Cost ÷ (1 − Target margin).
How to Use the Calculator
- Enter values for one consistent reporting period or scenario.
- Use the same currency, time basis, and units across related fields.
- Select Calculate to generate the primary result and supporting metrics.
- Review the formula and assumptions before using the result in a business decision.
- Use Copy, Share, or Save Result Image if you need to keep a record of the estimate.
Worked Example
At a cost of 40, a 25% markup produces a selling price of 50. A 25% target margin would require a higher price because margin is measured as profit divided by selling price.
Common Uses
- Set preliminary product prices.
- Compare markup and margin pricing.
- Estimate profit per unit from a target pricing rule.
How to Interpret the Result
Markup and margin are different percentages. Verify that the selected pricing method matches your business practice and include taxes, fees, shipping, discounts, and channel costs where relevant.
Important Notes and Limitations
This calculator is provided for planning, comparison, record-checking, and educational use. Results depend on the values and assumptions entered. Payroll, HR, accounting, reimbursement, employment, and tax rules can vary by employer and jurisdiction. For official payroll, accounting, tax, employment, or reimbursement decisions, verify the result against your organization’s records and applicable professional or legal requirements.
Frequently Asked Questions
What is the difference between markup and margin?
Markup measures profit relative to cost, while gross margin measures profit relative to selling price.
Can target margin reach 100%?
No. A target margin must be below 100% because price would become undefined as margin approaches 100%.
Does the selling price include sales tax?
No. The calculator models the pre-tax selling price unless you include tax in your cost assumptions.
Common Search Questions About Selling Price Calculator
How do I calculate selling price?
Use the calculator on this page and enter the requested values. Calculate selling price from cost per unit using either a markup percentage or a target gross margin percentage.
How can I get the selling price result quickly?
Enter the required values, calculate, and review the result together with its supporting figures. On rebuilt mobile calculators, the answer is brought into the current viewport so the result is easy to find.
What values do I need to calculate selling price?
Use the inputs shown in the calculator form and keep units consistent. For important decisions, use measured or verified values and review the page assumptions before relying on the result.